Tag Archives: responsive design

Top tools to carry out a SEO website audit

Below is my list of top SEO tools to carry out a technical audit of a website:

 

Content related

Test hotlink protection

Tool to check if hot-linking is allowed

Siteliner duplicate content finder

www.siteliner.com

The Siteliner tool is a free service to find duplicate content, broken links, etc.

Siteliner tool to find duplicate content, broken links

Free plagiarism-checker

http://www.seotooltracker.com/free-plagiarism-checker

By copying and pasting a block of content into this tool, if will tell you if there are complete sentences that aren’t original, this tool will identify the original source or plagiarized content that was copied from the internet.

Free plagiarism checker tool

BLOG POST Headline Analyzer

http://coschedule.com/headline-analyzer

This free tool checks your blog post headline and offers feedback on how it can be improved. It checks your word balance by carrying out an analysis of the overall structure, grammar, and readability of your blog headline. It highlights your keywords in percentages by Common, Uncommon, Emotional and Power. The length analysis checks for the optimum character length and word count. Lastly, it shows your headline sentiment. Headlines that are neutral generally perform less that a strong positive or negative emotions.

Free Headline Analyzer From CoSchedule

Check grammer mistakes

Grammarly

www.grammarly.com/

ChangeDetection.com

https://www.changedetection.com/

A site monitoring tool to track changes being made to content.

Reverso

www.reverso.net/spell-checker/english-spelling-grammar/
Intelligent speller and grammar checker tool

UberSuggest

https://ubersuggest.io/

Generates a list of keywords downloadable in excel csv format. Also generates a pretty cool looking word cloud based on the list keywords.

Answerthepublic

http://answerthepublic.com/

Check SEO related queries which users are searching for. It’s a really good, FREE TOOL which can help you with SEO and Content opportunities/strategies, the data is getting pulled from google suggest and related searches. You can then segment by the question prefix, e.g. how, what, why, when etc. More useful for finding content ideas and topics to write around.

question-visualisation screenshot question-visualisation-SEO

Web developer checklist

http://webdevchecklist.com/

A checklist when building a web site including links to many tools. Also available as a Chrome browser extension.

Web Developer Checklist

Website loading speed

 

Test my site (thinkwithgoogle.com)

https://testmysite.thinkwithgoogle.com/

Test a site to see out it performs on a mobile and desktop device. There is a speed test score with recommendations on how to fix them.

Screenshot of the Google site tester

 

PageSpeed Insights

https://developers.google.com/speed/pagespeed/insights/

PageSpeed Insights analyzes your web page to see how fast it loads in a Desktop PC or mobile device. It then generates suggestions to make that page faster.

Google page speed tool

Webpagetest.org

www.webpagetest.org

Run a website speed test from multiple locations around the globe using real browsers (IE and Chrome) and at real consumer connection speeds. I recommend testing your site with the 1.5Mb 3G connection to replicate a typical mobile user. You can run simple tests or perform advanced testing including multi-step transactions, video capture, content blocking and much more.

Top Tip: If you wish to save all the waterfall images, you can export a HTTP Archive (.har) and view this data in full using a .HAR viewer like http://www.softwareishard.com/har/viewer/

webpagetest.org page speed test for a mobile user

PageSpeed Insights (with PNaCl)

http://bit.ly/1Ug245O

Really useful plugin for the Chrome browser, for doing page speed tests on URLs that are hidden behind login screens.

Screenshot of PageSpeed Insights (with PNaCl) plugin for Chrome

Gtmetrix

https://gtmetrix.com/

Check the speed performance with data from Page speed and Yslow.

GT Metrix speed performance

Bytecheck

http://bytecheck.com/

Test out the time to receive the first byte to work out how fast your hosting is compared to other sites.

Byte Check - Check Your Time To First Byte

Recordit.co

http://www.recordit.co/

Program for Mac & windows to record your navigation across a site. Ideal for showing to clients where improvements could be made the the web sites UX.

Pageweight imgix

https://pageweight.imgix.com/

Checks your current image weight footprint and offers recommendations to optimize them better. It also offers a comparison bar chart of how your site compares to other ones.

Check how much weight your images are on your web page

Tinypng

https://tinypng.com/

TinyPNG is a free online tool that uses smart lossy compression to reduce the file size of your PNG images. It works by selectively decreasing the number of colours in the image uploaded to reduce the file size. The output effect is nearly invisible but it makes a very large difference in image file size.

TinyPNG Optimize your images with a perfect balance in quality and file size

Gift of speed cache checker

https://www.giftofspeed.com/cache-checker/

This free tool checks the caching settings on the server configuration and displays which files are cached by your visitor’s browser (and how) and which aren’t.

Check cache settings for a URL

Online web check

www.onlinewebcheck.com

Check your HTML, XHTML, CSS, JSON, robots.txt, and cache manifest files.

Tool to check your HTML, XHTML, CSS, JSON, robots.txt, and cache manifest files.

hilite.me

http://hilite.me/

Converts your HTML code snippets into pretty-printed HTML format, which is great when you need to show HTML snippets when creating your SEO audit. Just copy the source code to the left pane, select the language and the color scheme, and click “Highlight!”.

HTML code highlighter tool

Robots.txt Test Tool

https://en.onpage.org/free-tools/robots-txt/
Test if your web content can be accessed by major search engine crawlers. You can change the user-agent to: Googlebot, Googlebot (Bilder), MSNBot, Yahoo Slurp, Lycos, Seekbot, Sistrix, SearchmetricsBot, BacklinkCrawler, SEOKicks and Xovi.

Free robots.txt checker

Matt kersley Responsive Web Design Testing Tool

http://mattkersley.com/responsive/

This free online tool has been built to help with testing your responsive websites to make sure the design is viewing ok in different screen sizes. You can enter your website’s URL into the address bar at the top of this page (not your browser’s address bar) to test a specific page.

mattkersley Responsive Web Design Testing Tool

Dirty Markup

http://www.dirtymarkup.com/

A web-based interface to tidy up your HTML, CSS, and JavaScript code.

Clean up your HTML, CSS & JS code

Structured-data

Linter structured-data tool

http://linter.structured-data.org/

Enter a URL in the text field to see what structured data your page contains and check the output is correct. Example structured data can be: Review ( RDFa MD ) People ( RDFa MD ) Event ( RDFa MD ) Recipe ( RDFa MD ) Product ( RDFa MD ).

structured data checker

SON-LD Schema Generator

https://hallanalysis.com/json-ld-generator/

With this free tool you can generate JSON-LD code for any page on your web site.

JSON-LD Schema Generator For SEO

Schema.pythonanywhere

https://schema.pythonanywhere.com/

Online schema generator. Just choose the Schema type and fill out the fields to have a generated Schema in Microdata, RDFa or JSON-LD format.

Google SERP Preview Tool with rich snippets

http://www.webtoolhub.com/tn561431-google-serp-snippet-preview.aspx

A SERP optimization tool to preview (replicate) how your listing will look in Google search results with the option to add Rich snippets & star rating.

Google SERP Preview Tool with rich snippets

Opengraphcheck

http://opengraphcheck.com/

Test online your Open Graph Tags for Facebook, Google+ and Linkedin.  Get an overview of the valid implemented tags.

Test your Open Graph Tags online

Facebook Developers debug tool

https://developers.facebook.com/tools/debug/

Open graph debug from Facebook

AMP Validator Web Tool

https://validator.ampproject.org/

Validate your AMP pages are marked up correcty and is also a web validator, similar to the structured data testing tool.

Google AMP Validator Web Tool

AMP Demo

g.co/ampdemo

Live demo where you can try searching for virtually anything to see how AMP pages can provide a faster searching and reading experience on the mobile web. To view the demo for Accelerated Mobile Pages in Google Search, you need to open the link above on a mobile device.

Wordle

http://www.wordle.net/

For presenting “word clouds” in your audit, this can really improve the visual impact of reports to clients.

Jeffrey’s Image Metadata Viewer

http://regex.info/exif.cgi

Shows the full meta data of an image (either online or uploaded). For each image this tool shows: File Size (in kb), File Type, File Type Extension, MIME Type, Animation, Bit Depth, Color Type, Compression, Deflate/Inflate
Filter, Image Size, Interlace, Pixels Per Unit X & Y and Pixel units. Extra functionality is enabled when you use Firefox or another Gecko-based browser.

Jeffrey's Image Metadata Viewer

HEAD resource

https://github.com/joshbuchea/HEAD

A collection of HTML head elements that are currently used by the major browsers. There is also a list of elements which are either deprecated or not supported anymore. The list includes the following elements: Meta, link elements, favicons, Social Facebook / Open Graph, Twitter cards, Google+ / Schema.org, Apple iOS, etc.

Resource of all current HTML head elements

Server configuration

Reverse IP Domain checker

http://www.yougetsignal.com/tools/web-sites-on-web-server/

A reverse IP domain check takes a domain name or IP address pointing to a web server and searches for other web sites known to be hosted on that same web server. This tool is useful for seeing if there are any poor quality/spam sites be hosted on the same IP address.

Reverse IP Domain Check

Viewdns

http://viewdns.info/

Many SEO tools in one connected to the DNS of the domain you need to audit.

– IP History
– Reverse Whois Lookup
– DNS Propagation Checker
– Reverse NS Lookup

– Port Scanner
– Nameserver check
– IP Location Finder
– Check whether a site is accessible in Iran or China
– Get HTTP Headers
– Domain / IP Whois
– DNS & Reverse Record Lookup
– ASN Lookup
– Traceroute
– URL / String Decode

viewdns.info

HTTPS related tools

 

SSL server tester

https://www.ssllabs.com/ssltest/

SSLshopper ssl-checker

https://www.sslshopper.com/ssl-checker.html

SSL Checker free tool

Geocerts ssl_checker

https://www.geocerts.com/ssl_checker

This free SSL Checker will check for problems with your SSL certificate installation, if your certificate is correctly installed, valid, and whether or not it is supported by major web browsers.

GeoCerts™ SSL Checker (check SSL from any vendor)

SSL non secure content checker

https://www.jitbit.com/sslcheck/

HTTP/2 Test

https://tools.keycdn.com/http2-test

Verify if your server or CDN supports HTTP/2.

 

Personal Blocklist and export sub-domains

Google plugin to block and export sub-domains. When looking for duplicate content, it’s often important to know how many sub-domains exist and are indexed by Google.

http://bit.ly/R0sx8T

Personal Blocklist (by Google)

XML Sitemap validator

https://www.xml-sitemaps.com/validate-xml-sitemap.html

Check your XML sitemap(s) conform the the standard outlined in http://www.sitemaps.org/protocol.html

XML Sitemap generator

https://technicalseo.com/seo-tools/xml-sitemap/

Free tool to generate an XML Sitemap with alternate (media and/or hreflang) tags based on an Excel (.csv) document template.

 XML Sitemap with alternate tags Generator

Hreflang tester tool

www.sistrix.com/hreflang-guide/hreflang-validator/

Tool from Sistrix to validate the rel=”alternate” hreflang=”x” link-attribute to make sure that Google can identify the correct geographical focus for your websites and show the correct language version or regional URL for your content. The Hreflang tester tool will check all the hreflang link-attribute markup for the multi-language content on your website.

Sistrix hreflang Validator

Whatcms

https://whatcms.org/

WhatCMS.org can detect 142 different CMS applications and services that the site is using.

WhatCMS tool

Guess.scritch

http://guess.scritch.org/

Detect CMS, Framework, Webserver, etc. This online free tool will analyze websites and attempt to detect the plaform, language, framework and other technologies used for your website.

Guess CMS used on webserver

Seobook robots.txt analyzer

http://tools.seobook.com/robots-txt/analyzer/

Enter URL of your robots.txt or paste it’s contents in the box below it and the tool will test your robots.txt to see if you are blocking any content from being indexed in the search engines.

Seobook robots.txt analyzer tool

securityheaders.io

https://securityheaders.io/

Tool to check your server headers. It gives you a vote and tells you which headers are missing.

securityheaders.io server header checker

HTTP Field checker

https://redbot.org/

Timer4web

http://www.timer4web.com/

timer4web domain checker

This tool checks many aspects of the domain including: relationship with other sites (via the same IP address, Adsense publisher number and Analytics tag),
Connections IP & Reverse IP, Redirections, Reverse Google Analytics checker, Reverse Google Adsense check, Whois Content Frontend & Backend, Security Check Robots.txt, File Popularity, Social networks connected to domain and Google Page Rank.

Unsample Google Analytics Reports

A free tool that unsamples Google Analytics reports in seconds.

http://tools.beamusup.com/unsampler/

Analytics unsampler tool

Disavowfiles

Free crowdsourced tool to find out if you have back-links that others have disavowed or find out if another site has your pages in their disavow file. You can submit your disavow files to help increase their database.

https://www.disavowfiles.com/

rowdsourced Database of Google Disavow Files

 

Xidelcgi

http://videlibri.sourceforge.net/cgi-bin/xidelcgi

Free open source tool to help test XPath queries more visually than by crawling and testing through Screaming Frog.

You can also test using Chrome in the element panel, but the tool below helps by showing all results extracted, rather than just highlight them in yellow when they’re found/match.

 

Visualping

https://visualping.io/

Visualping is a free website checker for webpage change monitoring and website change detector. When the tool detects visual webpage (or even robots.txt) changes and send alerts via email or Slack team notification for competitive monitoring.

Visualping website change detection, monitoring and alerts