Tag Archives: keyword

How to carry out keyword research

Below is a list of my favorite tools to carry out keyword research:

Storybase

https://www.storybase.com/

Storybase is a keyword analysis tool. Starting from a single keyword the tool will show you the following information:

Demographic data (age & gender of the searchers).

Most popular questions related to your query

Phrases related to the keyword

Related keywords and phrases

Number of searches per month

The tool currently covers the US,UK & Danish markets and is free for a limited amount of searches.

Storybase keyword tool

Yandex wordstat

https://wordstat.yandex.com


Enter a word or phrase into this free tool and it will show search query statistics for searches on Yandex the Russian search engine. The figures next to each query in the results are a provisional forecast for the number of impressions a month for a given keyword or phrase.

RankTank Infinite Suggest

http://www.infinitesuggest.com

Google Suggest keyword tool

Visuwords

http://visuwords.com/shopping

looks at keywords and their associated nouns/adverbs/all

visuwords keywords for shopping

KW Finder

https://app.kwfinder.com/

KW finder tool screenshot of the keyword SEO

Merlinox suggest

http://www.merlinox.com/suggest/

This free tool extracts searches from Google Suggest SERP data. You can set view mode (linear, table, tree), scan mode (loop, alfanum, alfanuminvert, correlate) or by Google domain (.com, .it, .de) and language (en, it, de).

This tool is based on Google Suggest SERP data

Infinite Suggest

http://www.infinitesuggest.com/

Starting with one keyword this tool will scrape Google of the suggestions connected to that word. What is very useful about this tool is that you can keep adding words to the list. Also, each suggestion contains a link to the SEMRush tool for further analysis.

Google Suggest keywords for SEO

Think with Google

https://shopping.thinkwithgoogle.com/

It allows you to search for products and splits popularity of product by demographic, location, device etc. also showing volume to some degree. Only US at the moment but worth checking out as has some interesting data points.

shopping thinkwithgoogle screenshot for sonos speakers

Google Adwords AdPreview tool

https://adwords.google.com/apt/AdPreview

For viewing SERPS for different locations/languages/devices/domains – it’s been really useful when looking at where clients rank on a localised scale.

Preview Tool – Google AdWords

SEMRush

http://www.semrush.com/

SEMRush keyword tool

Keywordtool.io

http://keywordtool.io/

Keyword.io tool for the search seo tools

UberSuggest

https://ubersuggest.io/

Ubersuggest keyword tool

Kwfinder

https://kwfinder.com/

KW finder tool screenshot

Ranksonic

https://ranksonic.com/generate-keywords-key.html

https://ranksonic.com/generate-keywords.html

Free tool (up to 700 keywords at a time), to get keyword ideas. Just enter your main search queries or a URL, select the Google market.

Get keyword ideas with RankSonic Keyword Tool.

Voice search tools

With the rise in voice activated searching via personal assistants like Amazon’s Echo (aka Alexa), Google Home (a direct competitor of the Echo), Siri and Cortana, it is essential to use online tools to work out how users search in a different way using this method.

Answerthepublic

http://answerthepublic.com/

Input a keyword and visualize keyword research content ideas that users could be using when carrying out searches via personal assistants. The free tool will show you various questions and prepositions connected to the your keyword. All data can be exported in .csv format for further analysis.

search for flights using answerthepublic.com

Storybase

https://www.storybase.com/

Questionsamurai

http://app.questionsamurai.com/

Seozoom

https://suite.seozoom.it/keywordzoom?q=seo

Free tool in Italian (but still usable for English speakers) that for a given keyword shows many metrics connected to searches for Google Italy (google.it). Metrics include; Keyword difficulty, search volume, Pages indexed in Google, average CPC, seasonal differences, latest SERPs results, overview of ranking trend of the top result, backlink competition and the adverts appearing for this query (in Google).

seozoom keyword research tool

Bloomberry app

https://app.bloomberry.com/questions

Similar to Answerthepublic it’s only great for getting question based keywords. The tool is free to use if you register.

You simply enter your keywords in and Bloomberry scours the web collecting questions from all the usual sources, it even scraped forums for questions too. It then groups all the questions together in various topics for easier analysis. You can also filter by sources and TLDs too, in case you didn’t want information from a particular source, or were doing some research for different markets.

Tool for getting question based keywords